In the COVID-19 era, shoppers may be wary of going into homes for personal tours for fear of getting sick. For agents, there are several options to host no-contact tours and open houses to sell properties:
Take Advantage Of Social Media
Social media is a great way to promote your properties and provide shoppers with the latest updates. Post both new and older listings and offer Q&A sessions where viewers can ask questions about the property in a stress-free environment.
You can also host live stream “open houses” of homes and properties on social media, which is a great way to promote the property and garner attention.
Offer Video Tours Of Homes To Clients
The rules put forth by MLS regarding video tours of homes have been eased during the COVID-19 era, making it easier for agents to show homes online. In your property listings, offer the choice of both video and in-person tours to prospective buyers.
For video tours, utilize video messaging platforms like Zoom or FaceTime.
Keep Yourself & Others Safe By Sanitizing Between Showings
In-house showings are still available upon request. Keep yourself and your clients safe by wearing masks and sanitizing surfaces in-between showings. Wipe down all surfaces like counters, door handles, and light switches then throw the wipe away in a trash can. Then wash your hands.
When touring homes with clients in-person, limit the number of people. The National Association of Realtors offers guidance for open houses and tours by recommending that all agents and sellers check with their local shelter in place mandates, as well as hosting no more than 10 people at one time. You are within your right to ask individuals if they have been sick or traveled recently.